Feb 28 2012
Scratch and Win
Advertisements of all types are the bane of my existence. I DVR the shows I want to watch on TV so I can fast forward through commercials, I change the radio station when commercials are played, and I throw away all ads that come in the mail.
Dale, on the other hand, can be convinced of two things: his life would be better with a miracle product, and everything they say on the commercial really is true. I have attempted to train my children not to believe advertisements, but they, like their father are drawn in by the allure of too good to be true.
Two months ago, a post card addressed to Dale arrived in the mail from a local car dealer. I would have tossed it out without looking at it, but Gabe spotted it before me. It was a scratch and win.
“Can I scratch it off, Mom, and have the prize?” Gabe asked.
“You are not going to win, Gabe. It’s rigged,” I said. “You can scratch it off if you want, but they’re just trying to get Dad to come into the dealership to look at a car.”
Gabe believed luck was with him and scratched it off. “I won! I won! A two hundred dollar gift card! Will you go with me to the dealer so I can get it?” He asked.
“I can’t believe it. No way that’s legit,” I said. “There must have had a printing error. You’ll have to convince your Dad to go with you to pick up the prize.”
Over the weekend, during the “Prize Giveaway Event,” Dale and Gabe went to the dealership, met a salesman, looked at a car and returned empty handed.
“He said they had an unexpected overwhelming response and they ran out of gift cards. He is going to send it to me in the mail,” Gabe said.
“Yeah, I believe that. Don’t hold your breath,” I said.
For weeks, Gabe checked and rechecked the mail to no avail. Each day, he had to listen to his mother tell him, “Never trust an advertisement or a salesman.”
When he had almost given up hope, a letter arrived from the dealership which contained his two hundred dollar gift card. “I won! Here it is! I won!” He hooted and hollered.
The gift card had one small caveat. You could only use it to purchase items off of one particular website. Gabe logged onto the website.
“This is all junk,” he said. “Some of these computer games we got for free inside of kid’s meals.”
The pickings were slim. With a heavy heart, Gabe ordered three free items “worth $200.”
1. A dvd which plays a fireplace scene on your TV screen – cost $50.
2. A replica race car – cost $50.
3. A set of Michael Jordan basketball trading cards – cost $100.
I figure they may be worth a total of $10 all combined. Of course, I have no faith they will arrive at all.
However, Gabe continues to check the mail each day, albeit with a little less spring in his step.